Sustainable Design for the Future

The world that surrounds us – the signs that direct us, the smartphone pages we flick through, the way we use buildings, how we move around cities – is consciously or unconsciously designed. This design has a great impact on the use and sustainable credentials of our products and systems. In fact, 80% of the environmental impacts of the products we use daily are determined in the very early stag…

Read More

Weekly Round Up: The move away from meat, an atmospheric milestone, and dwindling labour

With so much going on in the realm of sustainability, leadership, and innovation, and only a limited amount of bandwidth for professionals in this space, we have created this weekly post to highlight articles that we feel are (1) important, (2) relevant, and (3) interesting in the areas of business sustainability. If you have an article that you feel needs to be mentioned, please do so in the comm…

Read More

Plastic Waste In China

In continuation of our consumer waste series, we examine the challenges faced in the area of plastic waste production and management.  China has a big history with plastic. Throughout its rise to economic prominence, China has manufactured and exported a huge amount of plastic products to eventually become the world’s largest plastic producer in 2013. More recently, China's domestic consumption…

Read More

5 Insights of Engaging University Students on Sustainability

Over the last month, we brought in eight industry experts to five leading Chinese universities across Shanghai, Jiangsu, and Zhejiang, where they shared their experiences and had discussions with over 160 students on a variety of sustainability-related topics. At East China Normal University thirty Bachelor, Master and Ph.D. students majoring in environmental engineering joined a discussion with s…

Read More

China’s Food Waste Challenge

The impact from the sheer level of food waste in China is felt economically, environmentally, and politically: Economically, because farmers and consumers in effect pay for the waste as middlemen, processors, brands, and retailers are able to protect their margins more effectively. Environmentally, as, for every unit of food wasted, China’s precious water resources are wasted while at the…

Read More

Weekly Round Up: Shenyang’s Pollution, A Warning to the tech industry, and the case for Sustainability-Oriented Innovation

With so much going on in the realm of sustainability, leadership, and innovation, and only a limited amount of bandwidth for professionals in this space, we have created this weekly post to highlight articles that we feel are (1) important, (2) relevant, and (3) interesting in the areas of business sustainability. If you have an article that you feel needs to be mentioned, please do so in the c…

Read More

China’s E-Waste Challenge

In this post, we continue our insight into the areas of the consumer waste framework in China. Last week we addressed the packaging industry and here we focus on the developing e-waste stream.  By 2020, about 60% of the population in China will live in cities, with 300 million additional residents expected to move into China’s urban centers by 2030. With this population shift comes a dramatic c…

Read More

Sustainable Design for the Future

The world that surrounds us - the signs that direct us, the smartphone pages we flick through, the way we use buildings, how we move around cities - is consciously or unconsciously designed. How things are designed can have significant implications for sustainability...

Read More

Sustainability, Leadership, and Innovation at Nanjing Hopkins

This Wednesday, Richard Brubaker, Founder of Collective Responsibility, was invited to give a presentation to students at Hopkins-Nanjing Center (HNC), where he addressed the importance of sustainability, leadership, and innovation Kicking off his presentation with an explanation of how he understands sustainability, and why sustainability is never really about “saving the polar bears”, he spen…

Read More

Sustainability and Leadership with UNC Kenan-Flagler Business School

Joined by 90 MBA students from Kenan-Flagler Business School, University of Northern Carolina who came to Shanghai this September for their summer immersion program, Richard Brubaker, Managing Director of Collective Responsibility and Visiting Professor of Sustainability, from the China Europe International Business School (CEIBS), was invited to speak on sustainability in China and share his 15 y…

Read More

How Urbanization will Reframe the Next 25 Years of Sustainability

Sustainability in China has been a topic of many conversations for years now. It is a story that has been about smoggy skies and polluted skies, and as the challenges have grown, calls for a different model suitable to trends of urbanization have grown louder. It is a story that has gained more steam over the last several years as urban residents have become more numerous, grown wealthy, and a…

Read More

Collective Responsibility at CEIBS

This month, Rich Brubaker hosted a sustainable business session at the China Europe International Business School in Shanghai. Robert Duguay, VP & GM of Ecolab’s Water Division, David Nieh, Head of Lend Lease China, and Patrick Riley, China GM for Interface were the keynote speakers to the latest MBA class. Robert Duguay spoke about the importance of water as part of the food-water-energy n…

Read More

Beyond Business As Usual: The Limits of Growth

While messages of rising carbon emissions, global warming, and planetary alarm seem to be a regular occurrence at the global level, in many part of the world, the discussion is centered around a more tangible set of limits: the availability of water, air pollution, the pressure of growing populations in the urban environment, and finding the energy supplies needed to keep the global economy on a g…

Read More

Limits of Growth – Shanghai

While messages of rising carbon emissions, global warming, and planetary alarm seem to be a regular occurrence at the global level, in China the discussion is centered around a more tangible set of limits. For China, a country whose goal is to surpass the U.S. as the largest economy in the world by 2030, finding a balanced economic model that protects its environment and meets the increasing ne…

Read More

Interface Goes Beyond Business As Usual

Over the last few months, one of the topics that I have been speaking on has been the need for firms to go beyond "Business as Usual," and last week Interface Flooring once again provided an excellent example for how a firm can do just that. Their announcement, Interface To Recycle Discarded Fishing Nets Into Carpet provides an overview of the program: Global carpet tile manufacturer Inter…

Read More