Early this year, I took a flight from Mumbai to Shanghai - which included a five-hour, pollution-related delay in Delhi. During the whole time in the air, it was only over the Himalayas that I saw the Asian continent getting a respite from the consequences of industrial activity, localized burning, and energy consumption. India: The Next "China" India is now well-documented to follow in Chin…
Globally, China is often portrayed as the bad guy when it comes to environmental degradation and harm. While this is not without substance, and in many areas China is lacking far behind the world leaders, a growing public consciousness and the identification of opportunity is leading innovators to tackle the problems with business solutions. In this post, we outline areas of development and innova…
This month, Collective Responsibility was appointed by a global food and nutrition client to speak to their executives about the sustainability risks affecting their industries in China, with a focus on aquaculture, and the market opportunities available through strategic innovation and positioning. Urbanisation continues to add pressure to the environmental and social systems of the food indus…
Tech is becoming a part of all aspects of life and sustainability is no exception to this. In this piece, in the run-up to our Beyond Business As Usual Forum, we present the future of food in China and how tech can be leveraged to help provide for a growing, more expectant urban population. Over the past 30 years, China has experienced rapid levels of urbanization and increased individual a…
To understand the importance of sustainability, you only have to spend a short period of time in one of China’s major cities where you see firsthand the challenges faced in developing urban systems where balance in economic development, society, and the environment is required. These systems are growing at speeds never seen before, and are unlikely to abate anytime in the next 35 years as we mo…
Given the recent commitments to curb coal consumption, and the signature of carbon agreements in Paris, it should come as no surprise that the recently announced 5th-year plan would heavily emphasize sustainability and the continued need to address China’s mounting environmental and social challenges. Within the recent plan, which you can access here, there are a lot of measures for corpora…
With greater awareness and transparency in supply chains, companies are feeling pressured to become more responsible to meet their customers’ expectations. This could be through making large donations, hosting charity galas, and flying their staff to the other side of the country to plant trees. There are numerous ways to demonstrate corporate responsibility, yet the question comes down to how do…
In February, Richard Brubaker, Founder and Managing Director of Collective Responsibility gave two presentations to DOW Agriculture leadership and sustainability teams on the sustainability and the future of food in China. As one of the largest firms in the food & agricultural sector and one whose products extend throughout the food & agricultural value chain, Rich covered a wide ra…
While COP21 delegates are still on their way home from Paris, the work to develop China's practice of sustainable urbanization continues. In this interview we speak with LendLease China's Managing Director David Nieh to learn more about the need for sustainable cities in China, the challenges they face, and the lessons they can teach others. We hope you enjoy his insights, and feel free…
This month, Collective Responsibility was invited to take part in a supplier CSR forum with Groupe Rocher, the French cosmetics firm. An event where our founder, Rich Brubaker, spoke about CSR trends in China, and where Charlie Mathews, Director of Corporate Advisory, moderated a workshop. Suppliers from across China and South Korea attended, with a diverse range of knowledge and application of s…
The world that surrounds us – the signs that direct us, the smartphone pages we flick through, the way we use buildings, how we move around cities – is consciously or unconsciously designed. This design has a great impact on the use and sustainable credentials of our products and systems. In fact, 80% of the environmental impacts of the products we use daily are determined in the very early stag…
Over the last month, we brought in eight industry experts to five leading Chinese universities across Shanghai, Jiangsu, and Zhejiang, where they shared their experiences and had discussions with over 160 students on a variety of sustainability-related topics. At East China Normal University thirty Bachelor, Master and Ph.D. students majoring in environmental engineering joined a discussion with s…
The importance of design to sustainable products cannot be understated. It is the front end of development and the point at which environmental harm can be best mitigated. The achievement of good design involves challenging designers to think "outside the box," communicate the vision and to provide them with an in-depth understanding of the product's lifecycle, from production to end of life recov…
Sustainability in China has been a topic of many conversations for years now. It is a story that has been about smoggy skies and polluted skies, and as the challenges have grown, calls for a different model suitable to trends of urbanization have grown louder. It is a story that has gained more steam over the last several years as urban residents have become more numerous, grown wealthy, and a…
Over the last few months, I have begun to sense a change in the way that firms view sustainability at the strategic level. It is a sense that comes from the firms that I have been speaking with, but also in the depth of conversations that we have begun to have about how to move their firms forward in the face of the challenges they face. To give you an example, I received the following email fr…
