For progress to be made in overcoming the obstacles to sustainability, we first must understand what those obstacles are and why they exist.
Topics that I have spent a lot of time considering recently as over the last few months, we have been fortunate to be engaged on a number of what we consider to be “best in class” projects.
Projects where the opportunity to help our clients change their systems, be it reduce waste or deliver a new product to the market (that solves big problems), and where the projects had the support of executives and teams who were engaged on the issues of sustainability, were committed to the process, and had the resources (time & money) that the project required.
But even with all that, these projects hit obstacles, and at our recent Sustainability Ambassador Appreciation Event in Shanghai, I had asked the participants to discuss the obstacles they had recently faced.
It was a question that I was immediately asked, before anyone else, to speak thorough the top obstacles to sustainability we had seen recently… but more importantly how to overcome them.
#About the AsktheCollective Series:
As a way to engage with you, our audience, we are happy to be kicking off the #AskTheCollective series.
A series built entirely on answering your questions, and through that provide a different level of value to the community of those interested in sustainability or building business models to solve the challenges faced.
It is an open platform, and we hope that through it you will find ways to learn about the challenges faced, but more importantly, we hope that through the answers you will begin to find strategic or tactical insights that help you to move from inspiration to action.
So, keep the questions coming, and if you believe that the series brings value to you, PLEASE subscribe to our channel and tell your friends.
#About Collective Responsibility
Based in Shanghai, Collective Responsibility is a strategic advisory firm founded by Richard Brubaker, one of Asia’s most recognized authorities on sustainability, innovation and responsible leadership.
Founded with the fundamental belief that a sustainable world can only be achieved through awareness of issues, finding tangibility in business cases, and development of cross-sector collaboration, Collective Responsibility acts as a knowledge base, catalyst, and facilitator between stakeholders.
Our mission is to:
– Create a knowledge base and catalyze discussion of issues related to the development of civil society, business sustainability and social development in Asia.
– Develop tangible interests, engagement, and action on issues of sustainability (economic, environmental and societal).
– Develop organizational capacity with the aim to help create stable and profitable enterprises.